Warm Up This Winter and Get Smart!

Soak up some sunshine and learning this March with these two great programs:

AMA’s Spring 2008 Marketing Workshop, March 10-13, 2008, at the Trade Winds Island Resort in St. Pete Beach, FL. I’m presenting my internal marketing tutorial, Marketing from the Inside Out: Engaging Employees for Strategic Advantage, on Monday, March 10th. Marketing diva & my blogging mentor, Toby Bloomberg, is presenting her session, The Good, The Blog, and The Ugly! The Brave New World of Using Social Media as an Innovative Marketing Strategy on Tuesday, March 11th. These are two of the many insightful sessions you can choose to attend on Measuring & Managing Customer Loyalty & Commitment, Branding, Strategic Marketing, Customer Information & Relationship Marketing, and Sales Effectiveness.

The Workshop kicks-off Sunday evening, March 9th with a Marketing Wonk – a casual, dutch-treat get-together where folks can meet and talk about marketing. Hope you can join us!

The 22nd Annual Services Leadership Institute, March 24-26, 2008 at the Tempe Mission Palms in Tempe, AZ. This dynamic program is sponsored by Arizona State University’s Center for Services Leadership and provides hands-on learning for professionals who want to leverage service quality for competitive advantage.

Attendance is limited to ensure a quality learning experience with an exceptional faculty of seasoned business leaders and leading academicians. I highly recommend this program to anyone interested in service excellence.

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