Contact QSM:

When Your Plate is Full

Posted by sybil | On: Apr 22 2014 | Comments (0)
Engaging the meatball by David Zinger Another meatball tossed on our overflowing spaghetti-like plate of work. Before forking into our crowded strands of work yet another meatball is tossed on the pile colliding with the meatball already there precipitating an...

No Time for a Strategic Marketing Plan? Think Again!

Posted by sybil | On: Dec 03 2013 | Comments (0)
It’s a common lament among many marketers today – their work is more reactive than proactive. While they acknowledge the need for formal marketing planning, they’re overwhelmed and pressed for time dealing with customers, co-workers, information...

Engaging Peeps

Posted by sybil | On: Apr 09 2009 | Comments (3)
In time for Easter, I couldn’t resist sharing these Peep links. Yes, I’m talking about THE Peeps (not the abbreviated form of “people” used today, but the confection), manufactured by Just Born in the Lehigh Valley, PA. Disclaimer: My...

Find Your Happy Place

Posted by sybil | On: Aug 14 2007 | Comments (2)
A well-intentioned friend recently sent me one of those “chain” e-mails for women. You know the kind with sometimes uplifting, usually schmaltzy content that asks you to forward the e-mail to all your friends. (Which I rarely, if ever, do.) Part of this particular...

Holiday Stuffing

Posted by sybil | On: Nov 28 2006 | Comments (0)
I just finished reading Mindless Eating: Why We Eat More Than We Think by marketing professor Brian Wansink. The book is timely because during the extended holiday season of Thanksgiving, Christmas & New Year’s I find it difficult to manage my food impulses...