Thank you for your patience during my blog break. What did I accomplish this summer?
Most of my time was spent researching and writing several chapters for my new book on how nonprofits can use internal marketing to engage employees and volunteers. I interviewed colleagues and experts in the field and will connect with more of them this fall.
As part of my research, I read the following books (and I highly recommend them):
- Good to Great and the Social Sectors by Jim Collins
- From the Top Down: the Executive Role in Successful Volunteer Involvement by Susan Ellis
- Leading the Way to Successful Volunteer Involvement by Betty Stallings & Susan Ellis
- Zilch: The Power of Zero in Business by Nancy Lublin. Note: While this book was written to share what for-profits can learn from successful not-for-profits, it also reaffirms the value and impact of the nonprofit sector.
In addition to keeping up with my client work, I managed to get in a few days of vacation and enjoyed spending time with friends and family.
Hope you had a great summer!