Not So Different – Helping Children Understand

He’s a writer of a popular blog, a book author, and sports freak. He’s cofounder of a growing nonprofit that helps others live better. He’s an in-demand speaker for audiences that range from elementary schools to universities to pharmaceutical companies. He loves to travel with his girlfriend and his family. He’s Shane Burcaw, and his 

Continue Reading…

“Hoping to Help” – Lessons in Global Health Volunteering

Whether providing relief after a natural disaster or rendering humanitarian aid to countries in need, we’re familiar with the importance of international medical missions. The inspirational stories told by returning volunteers describe the desperate and challenging needs of the people served and their deep gratitude in receiving medical aid. The volunteers, themselves, are forever changed 

Continue Reading…

A Review of Sprinkles – How Little Things Inspire Exceptional Customer Service

Who doesn’t like sprinkles to enhance cookies or cake or ice-cream? It’s the little extras that make a difference in special treats … and brands. That’s the essence of best-selling author Chip Bell‘s newest book, Sprinkles: Creating Awesome Experiences Through Innovative Service. Chip advocates “value-unique” rather than “value-added” service, explaining: “We all have unlimited ways to serve uniquely, but 

Continue Reading…

Principles of Innovative Service: How to Make Them Work for You

Every once in a while a new book comes across my desk for review that’s an absolute delight to read: The 9-1/2 Principles of Innovative Service by Chip R. Bell is one such book. Small and impactful, this easy-to-read book is both “an instruction manual and inspiration guide” to help any business interested in providing a 

Continue Reading…

Employee Turnover Revisited

The economy has changed significantly since the 2008 publication of Leigh Branham’s book, The Seven Hidden Reasons Employees Leave. Enough so that Branham wrote a second edition of his book based on new data collected from employee exit surveys. Branham states upfront that the reasons given by employees for leaving their jobs are “fundamentally the same.” 

Continue Reading…

What They’re Saying About “Share of Mind, Share of Heart”

I’m thrilled with the positive response to my new book, Share of Mind, Share of Heart: Marketing Tools of Engagement for Nonprofits. I’m honored to share these more detailed book reviews by Ivana Taylor, Small Business Trends, and Wayne Hurlbert, Blog Business World. Here are several recent reviews that I’m also honored to share. “With a great passion for 

Continue Reading…