Contact QSM:

The Writing is on the Wall: A Roadmap for Employee Engagement

Posted by sybil | On: Sep 27 2016 | Comments (0)
[Note: This special guest post is from community affairs leader Pete Waldron, a long-time colleague and friend, who coordinated the "quote wall" project he shares below. Pete is with CrossAmerica Partner where he currently heads up Corporate Citizenship &...

There’s No “Me” in Leadership

Posted by sybil | On: Feb 02 2016 | Comments (6)
I spoke recently with a colleague about the organizational damage done by CEOs whose egos outweigh their management and people skills. Rather than creating a legacy of their greatness, these executives often leave a toxic workplace in their wake. “If a leader...

My Top 7 Blog Posts

Posted by sybil | On: Sep 01 2015 | Comments (0)
Reviewing my blog’s top posts over the past few years, I was surprised with the popularity of my “favorite employee engagement quotes” posts. So I’ll continue to share the best quotes on workplace engagement compiled from both current and...

Culture + Brand = Passion for Engagement: Volunteers in Medicine

Posted by sybil | On: Oct 14 2014 | Comments (0)
The value of having a favorable brand is that it inspires public trust and confidence – the stronger the brand, the more likely people will associate with it. A most important contributor to brand strength, and one that is difficult to duplicate, is the organization’s...

Is Your Recruiting Hurting Your Brand?

Posted by sybil | On: May 27 2014 | Comments (1)
Talk about first impressions! Managers responsible for recruiting new employees have a significant impact on both the employer brand and their organization’s overall brand. Here are two examples of how an ineffective recruiting experience – described...

Internal Marketing Goes South

Posted by sybil | On: May 20 2014 | Comments (2)
I was honored to be one of three speakers from the U.S. invited to participate in the 6th International Marketing Congress: Marketing from the Inside, hosted by Asomercadeo, the Colombian Marketing Association. My Atlanta-based colleagues, Debra Semans and Ron...

What Employees Say About What Matters in the Workplace

Posted by sybil | On: Jan 07 2014 | Comments (0)
For insight on employee engagement, check out the 2014 Employees’ Choice Awards of the Best Places to Work recently announced by Glassdoor. These awards “are determined using feedback employees have shared on Glassdoor throughout the past year....

Tips from the Brand Trenches: Five More Branding Mistakes You Must Avoid!

Posted by sybil | On: Jun 18 2013 | Comments (0)
[Note: Following up last week's post on branding mistakes, here are more "Tips from the Brand Trenches" by guest blogger, Debra Semans.] Not making branding “Everyone’s Responsibility.”  Marketing alone cannot continually build and strengthen the brand....

Tips from the Brand Trenches: Five Branding Mistakes You Must Avoid!

Posted by sybil | On: Jun 11 2013 | Comments (0)
[Note: I'm delighted to feature this two-part guest post on branding mistakes by Debra Semans, marketing research and brand expert.] For all types of organizations, brands are powerful tools for creating loyalty, increasing sales and improving profitability. Strong...

Favorite Quotes on the Employee Engagement and Brand Connection

Posted by sybil | On: May 28 2013 | Comments (0)
It’s a fairly simple equation – as hotelier Bill Marriott once said, “Take care of your employees and they’ll take care of your customers.” Here are more of my favorite quotes about the employee engagement and brand connection: “More...