“Are Your Customers Getting Ghosted?” Guest Post by Chip Bell

[Note: When I wrote about the harm of ghosting at work, it focused on how the actions of prospective employees and HR can damage the employer brand. In the following post, well-respected authority on customer service, Chip R. Bell, addresses how ghosting can also damage the consumer brand when customers experience “intentional indifference.” This was originally 

Continue Reading…

Pathetic Tales from the Clueless in Charge

Incredulous but true. Here are several examples of the absurd-in-action from the executive suite. A colleague who works in sales shared that her employer is undergoing massive changes and consolidation. Besides reducing staff and increasing the remaining employees’ workload, management also lowered sales commissions while raising sales goals. At a staff meeting the head of 

Continue Reading…

Two Special Holidays to Recognize in March … Maybe

Besides the coming of spring, the month of March offers two little-known holidays. World Compliment Day – March 1st This global holiday “addresses the basic need for human recognition and appreciation. Nobody wins commercially, but everybody gains emotionally. And therein lies its power.” It’s easy to participate in “the most positive day in the world” 

Continue Reading…

Building Connections and Engagement in “Smart Women Conversations”

Connecting and engaging people in the workplace with LEGO® … just one of many fascinating topics shared in my video discussion with Smart Women Conversations’ host Yvonne DiVita, respected blogger, serial entrepreneur, and my former publisher who remains a dear friend. Yvonne launched Smart Women Conversations to “inform, educate, create laughter and share stories of 

Continue Reading…

What’s Reflected in Your Brand Mirror?

To hold on to your customers amid strong competition, it’s important to provide a positive customer experience. But where do you begin? You start from the inside out with the employee experience because the way employees feel is the way customers will feel – and if your employees don’t feel valued, neither will your customers.  

Continue Reading…

Strengthening Your Company’s Brand from the Inside-Out – Podcast Interview

What a joy to be a guest on the “Profitable Happiness™” Podcast, hosted by bestselling author and musician, Dr. Pelè, who focuses on workplace happiness as a key to success. In our engaging 30 minute conversation, we talk about what lead me to bridge marketing and human resources with internal marketing to create a positive 

Continue Reading…

True Confessions: I’m Tired of Employee Engagement

I started working on employee engagement long before the “e” word came into vogue, and I’m tired of it. Here’s why. Overused as a business buzzword, the term “employee engagement” has become meaningless. It gets talked about in executive suites and management meetings, yet few companies actually do anything about it because too much effort 

Continue Reading…